Let’s Spark Brand Desire
Limbic is a Brand Strategy & Neuromarketing Consultancy
Have Customers at Hello By Focusing on Their Emotional Drivers
“Leaders of desired brands are more successful because they understand and address what people care about.”
Kevin Perlmutter
Chief Strategist & Founder
We Evolve Brands from Emphasizing What They Do to How They Make People Feel
CMO’s, Brand & Business Leaders work with us because they’re eager for more people to desire their brand. Like you, they want more effective marketing, increased customer engagement and business growth.
Let’s FOCUS
We’ll discover the Shared Emotional Motivation that your brand has in common with the people you serve.
Let’s CONNECT
We’ll strengthen connections by standing for the benefits that people care about the most.
Let’s EVOLVE
We’ll create evolved brand messaging, offerings and experiences to address how people want to feel.
Limbic Sparks® Brand Strategy is a Neuromarketing Approach that Gets to the Heart of What Your Customers Care About
Here's the thing... people aren't walking around looking for brands, they are looking to solve challenges, alleviate stress, enjoy life more, and be more successful.
Limbic Sparks® is our term for what happens when a brand has you at “hello” and you keep going back for more.
It’s rooted in behavioral science and deep curiosity to uncover the intersection of your heartfelt brand purpose and the behavior-driving emotional motivations of your audience.
This is not traditional brand strategy.
You’ll Appreciate Brand Strategy that’s Immediately Actionable and Effective
Benefits and Services:
✓ Deeper Customer Insights
✓ Relevant Brand Positioning
✓ Prioritized Emotional Benefits
✓ Refreshed Brand Messaging
✓ Clear & Compelling Offerings
✓ Better Customer Experiences
You’ll have a more desired brand.
Together, we’ll inspire more people to feel a stronger connection to your brand.
Kevin works with brand leaders, extends teams and guides brand evolutions of any size. He’s known for simplifying complexity and connecting the dots in unexpected ways.
From small strategy consultations to ongoing brand development guidance, Kevin brings you big-brand experience and expertise without big-agency overhead.
